It’s easy to get overwhelmed by the new toys that seem to be coming out every day! One big advantage of shopping at an independent toy shop is that, not only will your child get bragging rights at their unique toys, but you’ll be able to support these businesses and their efforts at keeping the excitement for toys alive. Whether you’re looking for a toy that’s out of the box or perhaps want to try something more sustainable with a toy borrowing service, here’s 11 independent toy shops in South London to excite the imagination!